On the opening night, a meetup for salespeople is held in the gallery. The theme of the meetup is recruiting techniques. The leader of the meetup is himself a salesperson, and the founder of the performing company. He begins recruiting onlookers to work in his temporary call center. It is a donation drive, and he is promising uncapped commission.
Once the team is assembled, the call center begins soliciting donations, both over the phone and from gallery visitors who did not join the call center. Each representative is awarded a percentage commission on every donation garnered. All donors are told about the commission.
In exchange for their patronage, the donors’ names will be engraved on a plaque overwriting the names of the representatives.